JDA takes action to improve Highland 75 marketing effort
by Matt Shinall
Nov 17, 2010 | 1659 views | 0 0 comments | 10 10 recommendations | email to a friend | print
The Cartersville-Bartow County Joint Development Authority approved Tuesday an agreement with the current property managers for Highland 75, TPA Realty Services.

As the year comes to an end, contracted services must be reviewed. Deciding to continue their partnership with TPA, the JDA updated the current contract to better suit market conditions.

The amendment to their agreement adds TPA as a broker for property within Highland 75, the JDA's 707-acre master-planned industrial park located one mile east of exit 296 off Interstate 75. The park has recently received certification as Georgia Ready for Accelerated Development, joining a small group of sites on a statewide list of featured properties for industrial development. Highland 75 has also recently received most of its entrance landscaping adding curb appeal for visitors.

TPA handles properties throughout the state and Vice President Paul Michael voiced his optimism concerning customer traffic and interested buyers.

"We continue to be very involved in the marketing and working with local appropriate communities on our project. We are beginning to see a bit of an uptick in activity across the board at a number of our projects from the Savannah market to Atlanta-Cartersville," Michael said. "We are beginning to see a number of companies begin to make decisions and become active in the market. We are very encouraged by the work your staff has done to establish the position of Highland 75. As we come through the fourth quarter toward 2011, we are very optimistic."

As a broker, TPA will receive a portion of the sale amount determined by a tiered structure which remains in negotiation. Contracts will be made for one year with a 60-day out-period upon review.

Also approved at the JDA regular meeting was a resolution allowing for Cartersville-Bartow County Department of Economic Development staff sign checks when necessary to ease the payment process.