The Cartersville Planning Commission voted 4-1 Tuesday evening to recommend the approval of a request to rezone 27.7 acres for a proposed apartment complex development at 26 Overlook Parkway.
Commissioner Jeffrey Ross was the lone “nay” vote on the proposal. Commissioner Harrison Dean was not present for the public meeting, which was conducted virtually over Zoom.
Atlanta-based applicant CF Real Estate Services, LLC seeks the rezoning of the property from G-C general commercial and R-20 single family residential to MF-14 multifamily residential.
CF Real Estate Services, LLC Partner and Director of Development Brett Oliver said the developer looks to construct 210 units across seven buildings near the Tru by Hilton hotel currently in construction to the east of Interstate 75.
A City of Cartersville zoning analysis indicates the project would be located on both sides of Overlook Parkway, situated near the end of East Main Street. The report indicates that 107 one-bedroom units and 103 two-bedroom units are planned for the complex.
City of Cartersville Planning and Development Director Randy Mannino said the proposed development would have a density of about 7.6 units per gross acre. Comparatively, he said the Avonlea Highlands apartment complex at 950 East Main St. has a density of 13.7 units per acre.
“We did send this out to all of our departments that review these applications,” he said. “Our department had their typical development comments, I didn’t see anything that was in opposition to it from our individual departments.”
Representatives from Cartersville City Schools also weighed in on the proposal.
“They had some questions and they did note that they did speak to the applicant or proposed developer of the project,” Mannino said. “They didn’t necessarily come out and say they’re supporting it or they oppose it, but they do prefer the one- and two-bedroom units as opposed to three-bedroom units that typically attract families that provide room for schoolchildren in the units.”
Additional documents indicate the proposed development does not conform to the City’s future land use map.
“If apartments are viewed as a business that leases tenant space, then the commercial designation may be appropriate,” the analysis reads. “A more appropriate land use map category may be commercial-mixed use, which is designated along East Main Street west of I-75.”
Ultimately, Mannino said staff had no objections to the rezoning request and recommended approval of the application.
“We wanted to create a strong street presence and help finish out this section of town and be a complement to the Tru hotel so we’re lining both sides of Overlook Parkway with buildings,” Oliver said, “with the majority of the parking being in the back, and that’s in order to create more of a Main Street feel.”
Conceptual designs for the development depicts 438 parking spaces and an additional clubhouse. Oliver said other amenities planned for the complex includes a community swimming pool and onsite fitness center.
“We’re looking to bring a high-quality community to help further establish this commercial section on that other side of the interstate,” Oliver told members of the planning commission. “Our plan is for the community to attract young professionals who already live in the community or would like to, but don’t currently have kind of a new, modern option in Cartersville to call home.”
Commissioner Greg Culverhouse asked Oliver about the proposed rental rates for the apartments. He said the single bedroom units will be priced upwards of $1,175-$1,200, while the two-bedroom units will be priced up to $1,500.
“The way we run our property, that’s going to be a starting salary of someone in the $45,000-$46,000 a year [range] to qualify,” he said.
Oliver said he had no problems with the commission approving the rezoning request with an added condition that the project consists solely of one- and two-bedroom units.
“Ultimately, we think it’s going to be a valuable addition to the neighborhood and further establish this side of Main Street across the highway,” he said. “We think the project’s going to be in-character with the community and the spirit of the Main Street Overlay.”
A first reading of the rezoning proposal is set for a Cartersville City Council meeting scheduled June 18 at 7 p.m. at 10 North Public Square.